New writers always worry about talent, but “talent” is no indication of ability to write. If you have the desire to write, that’s a fair indication that you have all the ability you need.
=> The desire to do something is the indication that you CAN do it
Everything we do starts with a desire to do […]

Wal-Mart, McDonalds, and other large corporations spend millions of dollars doing market research, trying to discover what it is that their customers want.
We can take a hint from what they do.
Don’t assume you know
The mistake many authors and other private practice professionals make is assuming the we know what the public wants, creating something we […]

Has the thought run across you mind that you might want to write a column or two? Maybe you thought about writing your own material for your company newsletter. Maybe someone asked you to share your expertise with others by writing a how-to paper. Then the voice of fear spoke up and […]